How will Smartphone Growth Change Lead Generation?
July 10, 2014, by John Egan
If it seems to you that mobile marketing is taking over the world, you’re not far off. In 2014, a...
Industry Wire
3 Steps for Blocking Bot-Generated Leads
July 10, 2014, by Jay Pinkert
It’s a shocking statistic. According to Interactive Advertising Bureau estimates, 36 percent of all Web traffic is fraudulent, and bots...
Is Uber the Ultimate Lead Generation Platform?
July 9, 2014, by John Egan
Uber is an upstart that’s upsetting transportation regulators and traditional taxi operators alike around the US and around the world. This...
How Lead Generation Can Survive ObamaCare
July 9, 2014, by Michael Orefice
The open enrollment period for the Federal health care program or Obamacare is only weeks away and will present numerous...
Why Marketers are Spending Less on Search and More on Performance display
July 8, 2014, by Michael Foster
The only constant in online advertising is change, and this can be seen in search engine marketing these days, where...
LeadsCouncil
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The Online Lead Generation Association
The LeadsCouncil is an independent association, whose members are companies in the online lead generation space from buyers to sellers, technology solution providers and investment professionals. All members are united in a common goal of promoting best practices and fostering trust regardless of vertical.
Just a few of our current members:
Looking for a reputable vendors that specialize in the lead generation vertical?
The LeadsCouncil Business Directory is a great place to start your search! Simply Click on the image to download the latest LeadsCouncil Directory.
2014 Insurance Benchmarking Report is Now Available
A few of the topics covered in the report:
- Are insurance lead buyers looking to increase their budgets from 3rd party vendors in 2014?
- What lead channels provide the highest quality of leads?
- How well do buyers contact their leads?
- Is the quality of leads increasing or decreasing from year to year?
- And much more.
Learn more here!
