Posts by aiwpadmin


Ytel Survey Underscores Scarcity Of Automation Knowledge In Marketing

February 13, 2018, by aiwpadmin

by John Egan  Surely but not so slowly, we’re becoming an automation nation — a fact that certainly hasn’t escaped Ytel...


27 Tools to Make Your 2018 Campaigns More Effective

February 12, 2018, by aiwpadmin

By Eric Schaal  People like lists for several reasons. For starters, they provide clear points to remember (typically, in bold...


How to Perfect the Art of Strategic Partnerships

February 8, 2018, by aiwpadmin

by Eric Schaal You might think you’re ready for more customers, but market forces could say otherwise. In some cases,...


Optimizing for Best Conversion: Wake Your Inner Data Scientist

February 7, 2018, by aiwpadmin

by Kieran O’Brien Kern Does releasing each new version of your site trigger more anxiety than the first day of...


16 Statistics You Need to Know About Millennials and Money

February 6, 2018, by aiwpadmin

by John Egan   There’s power in numbers, and that’s no truer than when you’re looking at America’s millennial generation. At...

A-Secret-Weapon-to-Beat-the-Lead-Generation-Competition- (1)

A Secret Weapon to Beat the Lead Generation Competition

February 5, 2018, by aiwpadmin

by Michael Foster A few years ago, a trend quietly took over the tech world: hiring economists.My favorite example was...


A New Way to Turn Leads into Revenue

February 1, 2018, by aiwpadmin

by Michael Foster   As shocking as it may sound, many companies ignore inbound leads, costing millions of dollars in lost...


Increasing Revenue at the Intersection of Humans and Machines

January 31, 2018, by aiwpadmin

by Kieran O'Brien Kern   Recently, marketers have been fighting the battle of optimizing for humans versus bots, especially when it...


6 Insights to Help Lift Your Millennial Marketing Efforts

January 30, 2018, by aiwpadmin

by John Egan   Millennials now represent the country’s largest generation, with nearly 80 million Americans falling into that category. And...


Is Your System Too Antiquated to Spot Quality Leads?

January 29, 2018, by aiwpadmin

by Eric Schaal   Automation is driving developments across the marketing industry in 2018, and lead generation practices will be no...

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