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Monday | August 21
Keynote: Improv Rules for Corporate Risk Taking
Room: Trianon Ballroom
What if we could empower each team member to become an idea factory? How do we impart the tools and understanding to help them embrace risk-taking? Every morning, TV late show comedy writers stare at the blank page, apply a few simple approaches to catapult them into the creative state, and then put on a brilliantly hilarious show that same evening. We’ll learn a few of these approaches, how to step around the corporate creativity deathtraps, and be ready to develop a plan for producing meaningful content that connects with our audiences.
- Tim Washer, Content Producer, IBM, Cisco & FedEx