Chief Marketer talked with Kim Weisensee Brown, director of marketing at the American Medical Association Insurance Group and founder of Centrally Human LLC, to discuss the role data and technology plays in shaping relationships with consumers. She is the author of the upcoming book Centrally Human: Harness the Soul of Your Brand for the Future of Your Company.
Six Customer Data Metrics that Really Matter
February 13, 2019, 8:00 am
10 Steps For Generating More Leads & Sales For Your Business
February 12, 2019, 8:00 am
The Benefits of Taking a Holistic Approach to Mobile User Acquisition and Re-targeting
February 11, 2019, 4:07 pm
How Advanced Analytics Can Help Contact Centers Put the Customer First
February 7, 2019, 8:00 am
What is a Qualified Lead? How to Set Criteria
February 5, 2019, 8:00 am
Lead Generation Metrics – The Basics and Beyond
February 4, 2019, 12:20 pm
The Face Of Lead Generation For Healthcare
January 29, 2019, 8:00 am
How Innovative Technologies Are Making Customer Interactions Human Again
January 24, 2019, 8:00 am
Bootstrapping Relevance: Making Web Conversions Meaningful for Long Sales Cycles
January 23, 2019, 8:00 am
Three Highly Effective Strategies Of Customer Acquisition Marketing
January 17, 2019, 8:00 am
How to Beat the Competition With Market Intelligence on Content, Positioning, and Leads
February 14, 2019, 8:00 am
Six Customer Data Metrics that Really Matter
February 13, 2019, 8:00 am
10 Steps For Generating More Leads & Sales For Your Business
February 12, 2019, 8:00 am
The Benefits of Taking a Holistic Approach to Mobile User Acquisition and Re-targeting
February 11, 2019, 4:07 pm
How Advanced Analytics Can Help Contact Centers Put the Customer First
February 7, 2019, 8:00 am
How to Beat the Competition With Market Intelligence on Content, Positioning, and Leads
February 14, 2019, 8:00 am
Six Customer Data Metrics that Really Matter
February 13, 2019, 8:00 am
10 Steps For Generating More Leads & Sales For Your Business
February 12, 2019, 8:00 am
The Benefits of Taking a Holistic Approach to Mobile User Acquisition and Re-targeting
February 11, 2019, 4:07 pm
How Advanced Analytics Can Help Contact Centers Put the Customer First
February 7, 2019, 8:00 am
The LeadsCouncil is an independent association, whose members are companies in the online lead generation space from buyers to sellers, technology solution providers and investment professionals. All members are united in a common goal of promoting best practices and fostering trust regardless of vertical.
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A few of the topics covered in the report:
– Are insurance lead buyers looking to increase their budgets from 3rd party vendors in 2014?
– What lead channels provide the highest quality of leads?
– How well do buyers contact their leads?
– Is the quality of leads increasing or decreasing from year to year?
– And much more.
Learn more here!
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