Discover the hottest trends and innovative growth secrets from performance marketing’s brightest minds.
Use the Add to My Agenda buttons to compile a Personalized Agenda of the sessions you wish to attend. Then submit an email address at bottom of screen to receive your Personalized Agenda in your inbox!
Wednesday | March 6
How Blockchain is Changing Lead Generation
- Hear about blockchain technology explained in plain English
- Understand tokens, cryptocurrencies and ICOs
- Discover how blockchain is changing the face of lead gen
- Gain insight into new opportunities for lead generation in the blockchain industry
- John Hargrave, Publisher, Bitcoin Market Journal
How to Endure the Challenges of Today’s Regulations with Tech
- Understand the capabilities of regulatory technology
- Find out how regulated companies expand their business by using compliance as a revenue generator as opposed to a cost saver
- Look into the future of compliance and regulatory compliance
Leveraging AI to Reveal Out of the Box, Revenue-Generating Leads Insights
- Learn lead-specific behavior insights that AI, machine learning and data science can reveal
- Discover a SWOT analysis of adding internal AI and data science capabilities vs partnering
- Understand critical first steps for implementing internal AI and data science capabilities
- Find out what to look for in an AI, machine learning or data analytics provider
- Walk away with examples of how to leverage AI for a category of leads data to drive analytics-based decisioning
20 Crazy Effective Methods for Increasing Conversions
• Discover the many ways that behavioral intelligence leads to deeper audience insights
• Gain a deeper understanding of the human brain and its influence on behavior
• Learn effective messaging and persuasion techniques
- Tom Shapiro, CEO, Stratabeat, Inc.