No, Solar Doesn’t Have a Customer Acquisition Problem

By LeadsConAdminNovember 1, 2017

There are countless articles and pundits arguing that solar has a customer acquisition problem. And it’s true that, while equipment costs have fallen significantly over the past few years, customer acquisition costs have remained stubbornly high. However, high customer acquisition costs are merely a symptom of the larger issue: The solar customer experience doesn’t put the customer first.

 

Read More at Greentech Media

Other Stories You Might Like

How to Acquire New Customers using Social Media: 7 Brilliant Tactics

How to Acquire New Customers using Social Media: 7 Brilliant Tactics
November 16, 2017, 8:00 am

Assortment of tools on wood

Reviewing 7 of the Top Demand Generation Tools of 2017
November 15, 2017, 8:00 am

Recency: Are You Retargeting At The Wrong Time?

Recency: Are You Retargeting At The Wrong Time?
November 14, 2017, 8:00 am

How to Measure Demand Generation: 13 Expert Tips

How to Measure Demand Generation: 13 Expert Tips
November 13, 2017, 8:00 am

Millennials Want to Share and Compare Everything -- Even Finances

Millennials Want to Share and Compare Everything — Even Finances
November 9, 2017, 8:00 am

Mobile Marketing - Why You Should Collect Prospects' Numbers

Mobile Marketing – Why You Should Collect Prospects’ Numbers
November 8, 2017, 8:00 am

Boost Your Conversion Rate Through These 7 Social Media Marketing Tips

Boost Your Conversion Rate Through These 7 Social Media Marketing Tips
November 7, 2017, 8:00 am

Showing the red card concept for bad business practice, exclusion or criminal activity

Eight-Figure Settlements Continue for TCPA Disputes
November 6, 2017, 8:00 am

Content Marketing Tips: Writing Content for B2C Vs. B2B Lead Generation

Content Marketing Tips: Writing Content for B2C Vs. B2B Lead Generation
November 2, 2017, 8:00 am

Lead Gen Site Optimization: a Killer Guide

Lead Gen Site Optimization: A Killer Guide
October 31, 2017, 8:00 am

© 2017 Access Intelligence, LLC – All Rights Reserved. ||