Industry Wire

Taking Aim at Facebook: Start-up “Ello” Takes on Goliath

October 6, 2014, by Matt Perl

The statement is quite clear: “Your social network is owned by advertisers.” Those seven words begin the manifesto of the...

What is a Lead?

October 1, 2014, by Ross Shanken

While many people think of a sales lead as a name and contact information, it turns out there’s a lot...

Lead Generation in 2015

September 30, 2014, by Michael Ferree

Strategy, content, and customers. Marketing pundits say those will be the three prongs of a successful lead-gen strategy in the...

Blogging for Lead Generation: “Why Blogging is the New Black”

September 29, 2014, by Michael Ferree

Blogging is a powerful form of inbound marketing that can 'pull' qualified consumers towards your website and into your online...

Demo Day’s Week 1 Recap and Week 2 Schedule

September 25, 2014, by Michael Ferree

What a great first week! If you had the chance to join us, you got to see an excellent marketing...

Strengthening Lead Generation through a Stronger Landing Page

September 24, 2014, by Frank Healy

Online lead generation has changed drastically over the past decade as marketers attempt to utilize a variety of digital marketing...

The Un-Measurables: Soliciting Feedback, Testimonials and Reviews from Customers

September 23, 2014, by Matt Perl

Throwing spaghetti against a wall to see if it sticks is about as unglamorous as it gets when it comes...

The Case of the Phone: The forefront of call analytics

September 22, 2014, by Dorin Rosenshine

Today’s technology enables much more than provisioning fixed numbers – and market conditions welcome these new capabilities If you’re running...

LeadsCon Live 2014: Frank Kasimov, Call Market Place

September 19, 2014, by Michael Ferree

Demo Day’s Start Next Week!

September 18, 2014, by Michael Ferree

The Third Annual Demo Day's are going to get underway next week! What does this mean for you? It means...

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