Recent News


Grandma: Today’s Hottest Lead Commodity

November 3, 2014, by Zeeshan Hayat

My Grandfather has always been quite the character. At 81 years old, he has become a tech fanatic – always...

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LeadsCon Live: A Deep Dive on the Topic of “Call Leads”

October 30, 2014, by Michael Ferree

The past two years there has been a resurgence of "call leads" as a channel for inbound sales leads. This...


How Ping Post Protects All Stakeholders in the Lead Generation Industry

October 29, 2014, by Brad Seiler

There is a global initiative underway focusing on protecting consumers’ privacy and, given the nature of the lead business, it...


Tactics for Building Customer Centric Facebook Advertising Campaigns

October 27, 2014, by Lauren Alexander

You can increase your revenue by focusing on your brand’s most profitable customers, simultaneously attracting profitable new customers and saving...

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10 Reasons Why Personalization Is Paying off

October 22, 2014, by JJ Bannasch

Digital advertising offers a platform to reach millions and grow your business.  But it can start to feel impersonal quickly.   Consumers have...


Demo Day’s Recap with Videos!

October 21, 2014, by Michael Ferree

Wow! What a great 4 weeks we just experienced here at the LeadsCouncil and LeadsCon headquarters. We had front row...


Pay-Per-Call Marketing: Why it Works for SMBs

October 20, 2014, by Christine Whitely

Calls are a robust lead source for businesses of all sizes, large or small, and we know that businesses benefit...

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Final Demo Day’s Presentation: InsideVault

October 16, 2014, by Michael Ferree

We've had a tremdous last 4 weeks that have been jam packed with amazing demos of really great products. If...

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Webinar Discussion: Ways to prepare for 2015: Insurance Lead Buyers

October 16, 2014, by Michael Ferree

We have a great interactive call planned for Insurance lead buyers next week. On this call we will be joined...


Account-Based Marketing Best Practices In B2B Lead Gen

October 15, 2014, by Liz Mallett

Demand marketers today are constantly challenged to generate more top-of-funnel leads, lower  conversion costs and increase closed/won deals. Many marketers...

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