If something I wrote makes someone take the desired action, I celebrate like a crazy feline who just caught a mouse. In this jaded time when people turn a blind eye to ads, send emails to spam, and ignore texts, creating a phrase or word that will get someone to click is a huge deal. That’s why writing your CTA requires choosing the right words, the right phrase, especially when it comes to lead generation.
Writing Your Call to Action: Which Words Are Best for Lead Generation
By LeadsConAdminJanuary 10, 2019
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