5 Mistakes to Avoid When Creating Direct Mail
September 3, 2019, by Nancy Harhut
Whether you’re a direct marketer who wants to fine-tune your controls, or an integrated marketer who’d like to add direct...
Nancy Harhut
Nancy Harhut is passionate about the impact behavioral science can have on marketing. A Hatch Top 100 Creative Influencer, Online Marketing Institute Top 40 Digital Strategist, and Social Top 50 Email Marketing Leader, she has creative directed integrated campaigns for some of the world’s biggest brands. She and her teams have won over 175 awards for digital and direct marketing effectiveness. The Chief Creative Officer of HBT Marketing, Harhut is known for her interesting and actionable insights that focus on the application of behavioral science to marketing. A top-ranked speaker, she's wowed audiences from the US Department of Defense to Moscow marketers to SXSW attendees. Companies seeking an added advantage tap her for campaign development, consulting and content creation. Follow her on twitter at @nharhut
Posts by Nancy Harhut
3 Secrets of Super-Persuasive Writers
August 8, 2017, by Nancy Harhut
Do you want more people to read your content? Pay attention to your ads? Respond to your marketing messages instead...
The 3-Step Approach to Creating Irresistible Emails
July 28, 2016, by Nancy Harhut
Creatively speaking, emails live or die based on three key elements: the subject line, body copy and call to action. ...
