CCPA: What Marketers Should Know
September 4, 2019, by Jodi R. Daniels
In four months, The California Consumer Privacy Act (CCPA), takes effect on January 1, 2020. It is deemed the most...
Category: Data and Privacy
GDPR: What Marketers Should Know
August 14, 2019, by Jodi R. Daniels
GDPR. It’s the acronym we’ve all been hearing so much about. The General Data Protection Regulation (GDPR), is the EU’s...
Federal Data Broker Registration Bill Introduced at Insistence of FTC
August 12, 2019, by Richard Newman
On July 30, 2019, Sens. Peters and McSally introduced S.2342, a bill to provide for requirements for data brokers with...
LeadsCon 2019: The Top 5 Trends
March 19, 2019, by Joe Laskowski
March is always an exciting time at Higher Ed Growth (HEG), as it means the team is heading to Las...
Vermont’s Breach Notice Obligations for Data Brokers Take Effect
January 3, 2019, by Richard Newman
Vermont’s recent data broker legislation mandates that registration must take place prior to January 31, 2019. The law defines a “data...
California Consumer Privacy Act: Getting Your Consumer Data Privacy House in Order Before It’s Too Late
December 17, 2018, by Len Lombardo
Based on the growing number of consumer security data breaches and increased data privacy concerns, the State of California recently...
The Data-Value Exchange: The Secret to Post GDPR Consumer Marketing
September 24, 2018, by LeadsConAdmin
Marketers' most common fear about GDPR is their decreased ability to target consumers. GDPR raises the bar for acquiring...
After GDPR, What Lies Ahead for Lead Generators?
September 17, 2018, by aiwpadmin
By John Egan The European Union’s General Data Protection Regulation (GDPR) took effect in May, and lead generators in the...
The Applicability of Vermont’s Data Broker Law to the Lead Generation Industry
August 1, 2018, by Richard Newman
There has been no shortage of blog posts since May 2018 discussing Vermont’s groundbreaking data broker disclosure and security legislation....
5 Key Ways GDPR Will Impact Digital Advertising
June 20, 2018, by LeadsConAdmin
Since the news of potential voter manipulation by data firm Cambridge Analytica broke early this year, the question of data...
