Category: Mortgage/Finance

UrbanDigs Wants to Be Like “eHarmony for Real Estate” with New Lead-Gen Play

October 30, 2019, by LeadsConAdmin

Real estate data firm UrbanDigs is getting into the lead-generation game. A new service, dubbed "Sell My Apartment," connects sellers...

Realtor.com Sparks Panic Among Brokers with Move Towards Phone-Vetted Lead-Gen

April 1, 2019, by LeadsConAdmin

Brokers across the country are deeply concerned by Realtor.com's latest lead generation move, after learning that the company plans to...

Equifax Launches Lead Generation Tool for Mortgage Lenders

December 18, 2018, by LeadsConAdmin

Equifax has launched a lead generation tool for mortgage lenders that it says will help users predict the likelihood that...

Why 82% Of Lenders Think They’re More Innovative Than They Are

October 9, 2018, by LeadsConAdmin

  A new survey of lenders about innovation suggests way too many lenders think they're crushing it in the digital...

Strategies to Increase Mortgage Win Rates and Maintain Growth in Uncertain Times

August 3, 2018, by aiwpadmin

By Michael Foster The economy is booming and consumer confidence is soaring. Usually that is an easy win for mortgage...

Under New Ownership, Velocify Strives for Complete ‘Digital Mortgage Experience’

February 20, 2018, by aiwpadmin

by John Egan  Velocify Inc., a provider of sales and lead management software, entered 2018 with a new owner and...

Several Unknowns Face Mortgage Marketers in 2018

January 9, 2018, by aiwpadmin

By John Egan Mortgage marketers might need to rewrite their playbooks in 2018. Why? Mortgage financier Freddie Mac predicts mortgage interest rates...

5 Keys to Winning at Lead-Gen as a Brokerage

December 19, 2017, by LeadsConAdmin

Sponsored By Inside Real Estate Today 1:00 A.M. Running a cost-effective lead-generation program is as difficult as anything else brokers...

What Does the LowerMyBills.com Deal Mean for Mortgage Leads?

March 6, 2017, by aiwpadmin

by John Egan    The parent company of Quicken Loans recently made a deal heard ’round the mortgage world. Detroit-based Rock...

Could Goldman Sachs Become the Big Kid on the Block in Online Lending?

August 1, 2016, by aiwpadmin

By John Egan.   For several years, upstarts such as Avant, Lending Club and Prosper have dominated chatter about the...

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