It’s going to be the biggest and most historic LeadsCon ever. Come learn strategies and best practices from some of the smartest minds in the industry while connecting with industry colleagues. Join the greatest event for vertical media, online lead gen and direct response marketing. Don’t miss...
Manish Gupta, Vertical Measurement Lead, Facebook
Tuesday March 6th | 9:05 - 9:30AM
Manish will share how marketers can measure better using ‘people-based’ measurement and how to use first and third-party tools to measure across the funnel against Audience, Brand and Sales outcomes.
Jason Neubauer, Gen Z Marketing, Brand, & Digital Strategy Thought Leader, Sprint Wireless
Tuesday March 6th | 11:30AM - 12:00PM
Growing up in a post-digital age has completely altered the way young consumers form brand affinities, even compared to the generation before them. As a result, Gen Z has developed distinct expectations for brands and advertising. Join Jason as he shares his insights into engaging this key demographic.
Standing-Room-Only Sessions Including:
- 27 Actionable Marketing Tips, Tricks and Tools that Will Make Your Campaigns More Effective
- Why Leads Convert: Research on High Quality Conversions
- Optimizing Your Content: Demonstrating Tangible ROI by Analyzing Real-World Digital Marketing Examples
- Ensuring Effective Compliance in Lead Generation
- Why SMS is the Newest Rising Star in Sales
- The Great Clips Customer Journey: Consumer Engagement through Smarter Data Analysis