✓ Check Out Our Events
LeadsCon Las Vegas
March 5-7, 2018
The Paris
Connect to Convert
October 3-5, 2018
The Westin Boston Waterfront
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Event Highlights
LeadsCon Las Vegas Is A Wrap!

With nearly 3000 attendees from 900+ companies, 175+ sponsor/exhibitors, and 30+ speakers, this week of LeadsCon is one that we will not soon forget. We'd like to thank the LeadsCon Community for a great event, and will be sharing our onsite LeadsCon LIVE interviews in the coming weeks.

We also look forward to seeing you in Boston October 3-5. Be sure to save the date for Connect to Convert. We will be moving to The Westin Boston Waterfront and will be announcing more details very soon, so stay tuned!

Sign Up At Our Lowest Rates For Connect to Convert!        
Industry Wire
How to Become a More Customer-Centric Business in 5 Steps
 Focusing on your customers will help your business grow in all areas. Customer centric businesses invest the whole team focus on supporting their prospective and existing customers. This doesnt just mean sales and customer service, but accounting, marketing and other…Read More »

7 Free Lead Generation Tools for B2C Businesses
  Even with today's booming B2C and eCommerce market, many businesses continue to face challenges in constructing their marketing strategies, particularly with regards to the emerging topic of B2C lead generation. Nevertheless, not only are there great B2C resources out…Read More »

What is Lead Nurturing? Hint: You're Doing it Wrong.
 I am going to tackle the age-old question, what is lead nurturing?, but first, a story about what lead nurturing is not. The other day I was on a discovery call with a potential customer. It was a cold and…Read More »
LeadsCon Marketplace
Consumer Marketing Tips to Reach Generation Z
Is your consumer marketing capturing the attention of the younger consumers known as Generation Z? Chances are, your old ways aren't going to work, because this generation is unlike others that have come before them. Who Is Generation Z? Born…Read More »

It’s 2018: Do You Know Where Your Marketers Are?
by Michael Foster  If you haven’t heard of TCPA, don’t worry; you’re not alone. But if you don’t learn about TCPA soon, you should worry; you could be facing major fines — even millions of dollars worth of fines.Let’s back…Read More »
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Looking for Better ROI? Strategic Partnerships Extend the Ecosystem
by Kieran O'Brien Kern  In competitive advertising categories, the outcomes are not always cut and dried. Logic permits that customer acquisition cost divided by lifetime value equals the health of the business. However, this measure is not always a simple…Read More »
LeadsCouncil
Download LeadsCouncil Standards Now

We are excited to announce the release of the highly anticipated 2017 Lead Generation Standards Guide. This document has been painstakingly developed through research and analysis to provide a comprehensive standard for all Lead Generators and Lead Buyers to follow. You can download your copy here.

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