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LeadsCon New York
August 22 - 24, 2016
The New York Hilton
LeadsCon Las Vegas
March 15 - 17, 2016
The Venetian
LeadsCon Marketplace Industry Wire LeadsCouncil Event Highlights
Industry Wire
10 Small Business Secrets Including Retargeting and More
By wpickett
Every business is different, and thus requires different tools and strategies to grow. So you need to find the best methods for your own business. For that reason, we’ve gathered a variety of different tips from around the small business community, from retargeting to growing your email list. Find the ones that are right for […] Read more… 
3 Steps to Connect with Your Mobile Audience
By wpickett
Call it the proximity principle or the law of attraction: People tend to form strong bonds with the people-and the things-that are closest to them. That's why mobile has always represented such an incredible opportunity for marketers: Your customers are already strongly attached to the devices they're carrying in their bags, pockets, and hands-and by… […] Read more… 

5 Powerful Ways to Use Social Media for Lead Generation
By wpickett
Clued-in business owners and marketing managers aren't just using social media to boost brand awareness – they're also leveraging these platforms in order to generate leads. By stirring up interest and encouraging users with a call-to-action, sites like LinkedIn, Facebook and Twitter can all be used as powerful marketing funnels to capture potential customers' email […] Read more… 

Pay Per Call Advertising: Is Your Call Center Working for You?
By wpickett
Pay per call advertising can be an excellent complement to any advertising campaign. The calls generated may be more expensive per lead, but each lead has a higher likelihood of converting into a sale. Call centers can help support the volume of calls coming in, but choosing the right call center can be trickier than… […] Read more… 

The FTC Listens to Industry Voices and Privacy Advocates at Its Recent “Follow the Lead” Workshop
By wpickett
Last Friday, the Federal Trade Commission (FTC) hosted “Follow the Lead: An FTC Workshop on Lead Generation” in Washington DC. After a brief welcome by Katherine Worthman, Attorney with the Division of Financial Practices for the FTC, Jessica Rich, Director of the Bureau of Consumer Protection with the FTC set the stage for the day’s […] Read more… 
LeadsCon Marketplace
By ALLPRO Direct Marketing
 5 Best Practices for Multichannel Marketing                        Read more… 

Sparkroom September 2015 Newsletter: Inquiry Volume Declines Slow Down
By Sparkroom
The Sparkroom September 2015 newsletter was sent to all of our newsletter subscribers on 9/23. This month's issue includes the following content: (Just Released) The Sparkroom Q2 2015 Higher Education Inquiry Generation Review: Slower Inquiry Volume Declines LeadsCouncil 2015 EDU... Read more… 

Sparkroom Q2 2015 Higher Education Inquiry Generation Review
By Sparkroom
The Sparkroom Q2 2015 Higher Education Inquiry Generation Review provides detailed analysis of inquiry volume, conversion rates, media channel trends, program-specific trends and degree-level distribution. Inquiry volume declined by just over 13% during Q2 2015, a continuation of the trend... Read more… 

Sparkroom August Newsletter: Tracking 100 Leads for 90 Days
By Sparkroom
In this issue: Evaluating the Lifecycle of a Student Inquiry (Whitepaper) Saved by the Ring with Free Mobile Campaign Setup (Promotion) Want a FREE Month of Social Media Monitoring? (Promotion) Other Important Stuff Read the full August issue of the... Read more… 

Sparkroom Case Study: Custom Geo-Targeting
By Sparkroom
A school with 13 campuses was using a typical geographic approach: targeting based on a standard mile radius around each campus. Though common and simple to set up, it was not delivering optimal results, so they turned to Sparkroom for... Read more… 

LeadsCouncil members are a group of people with a passion for the Lead Generation industry and seeing it continually improve. Our members are lead buyers, lead sellers, or service providers to the lead ecosystem. To become a member of the LeadsCouncil you should be willing to share your passion for the industry with the group. You may have a specific expertise in your area, but most importantly you have the desire to improve the lead generation space and want to participate. In fact, you probably are already thinking of ways you can help the group and the lead generation industry.

Click here to learn more

Event Highlights

Keynote Bryan Eisenberg Will Kick Off LeadsCon With Valuable Money Making Secrets!

We're excited to anKeynote Imagenounce Online Marketing Pioneer and Best-Selling Author Bryan Eisenberg as our Keynote Speaker at LeadsCon Las Vegas! Amazon is years ahead of the curve and even dominates strongly data-centric companies, including Walmart and Google. Bryan will make sure that you uncover and understand how to use the hidden secrets behind Amazon’s success and make it your own. Click here for a better understanding of what to expect from his Keynote Address in March and to learn more about Bryan. 

The Elite Brands Will Be In Las Vegas All Under One Roof Addressing Your Burning Questions Including:  

Facebook Quicken Loans AARP
Zillow Geometry Global B-logo_4C
ChowNow LendingTree Logo.  (PRNewsFoto/LendingTree) Coverhound


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