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LeadsCon Las Vegas
March 20-22, 2017
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Event Highlights

LeadsCon Las Vegas Schedule-at-a-Glance Released!index
As the first of many exciting content related updates, we're pleased to announce our Schedule-at-a-Glance has taken shape for LeadsCon Las Vegas and is now available to view. It sheds some light on the action-packed schedule that we have in store for you and be sure to look our for our Full Conference Program, which will become available after Thanksgiving.
 

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Full Agenda Coming Soon – Here’s One Of The Great Sessions Confirmed!
Driving Lead Acquisition with Customer Journey Analytics:
For Lead Sellers, matching the right leads to the right buyer is imperative. Lead Buyers want qualified leads, and Lead Sellers want to
build profitable relationships with buyers. The key to a high performing lead acquisition program is having the right information. What types of leads convert? What types of leads generate high revenues? Join us as we look into the customer journey analytics for insights about customers that fuel conversions and matches leads to a buyer’s preferences.

Key Takeaways:

  • Leverage customer journey analytics to convert customers into a sale
  • Discover new methods to capture qualified leads that Lead Buyers are seeking
  • Unlock the value of technology to sell leads to buyers at the best price possible

Moderator:

  • Santi Pierini, President, CAKE

Speakers:

  • John Challis, Senior Director, Performance Marketing, Lending Tree
  • Erik Josowitz, Sr Vice President, Technology and Strategy, All Web Leads

Join Thousands Of Your Peers Who Are
Signing Up For LeadsCon Las Vegas!

Industry Wire
3 Strategies for Customer Acquisition You May Not Have Tried
For many businesses and websites, customer acquisition can be cumbersome and costly. You want to use strategies that work and set you apart from your competition. Most modern businesses know they should be writing a blog on their own site,…Read More »

Lead Management Market Globally Expected to Drive Growth through 2026
Lead management is business-to-business and direct-to-consumer oriented set of practices, methodologies and systems intended to generate and to qualify new potential business prospects. Lead management is usually done through various marketing programs or campaigns. Lead management maintains business relations between…Read More »

Top 7 Ad Tech Trends in 2016
2016 isn't over yet but as the year draws to a close, marketers and advertisers, alike, have witnessed trends within their industries that aren't generally new but are still prevailing. New technologies, platforms and strategies are taking over the advertising…Read More »
LeadsCon Marketplace
Why Call Center Scheduling Demands Automation
The call center can instead improve performance and outcomes with a focus on an automated workforce optimization solution to manage call center scheduling activities. Such a tool can improve accuracy, while also optimizing schedule assignments. Managers can easily check Key…Read More »

6 Ways Consumer Intent Data Impacts Conversions
The buyer’s journey is becoming more complex every day. It is also becoming more detailed and data-driven. Every click of the mouse offers clues about a prospect’s next move and the intent behind their actions. And when marketers are able…Read More »
Why Local Search Is Even More Important in the Age of Ad Blocking
At the beginning of 2016, just over 200 million people globally were using ad blocking software. That figure has been on the rise year-over-year, and we can expect the that as we head into 2017 that figure will be significantly…Read More »
LeadsCouncil

United Member Content Spotlight:
imagesHow to Increase Conversions With Mobile PPC - Mobile pay per click is an integral tool for advertisers. It captures an audience that’s glued to their mobile devices 24/7. If you haven’t been using mobile PPC to boost your conversions, you’re missing out (and losing money). Here’s why mobile PPC is worth implementing in your campaign. Read More >>


About LeadsCouncil: LeadsCouncil members are a group of people LeadsCouncil-Logo
with a passion for the Lead Generation industry and seeing it continually improve. Our members are lead buyers, lead sellers, or service providers to the lead ecosystem. To become a member of the LeadsCouncil you should be willing to share your passion for the industry with the group. You may have a specific expertise in your area, but most importantly you have the desire to improve the lead generation space and want to participate.
In fact, you probably are already thinking of ways you can help the group and the lead generation industry.

Would you like to contribute content? Apply Now!

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