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LeadsCon Las Vegas
March 20 - 22, 2017
The Paris
LeadsCon New York
August 22 - 24 , 2016
The New York Hilton
Event Highlights Industry Wire LeadsCon Marketplace LeadsCouncil       
Event Highlights

LeadsCon NY 2016 Highlights!

LeadsCon ConnectWith nearly 1800 attendees from 900+ companies, 90+ sponsor/exhibitors, and 30+ speakers, this week of LeadsCon generated a lot of buzz. We'd like to thank the LeadsCon Community for a great event, and can’t wait to see you in Las Vegas in March. We’ll be posting our LeadsCon Live interviews from the show in the coming weeks, so stay tuned for more from NYC!

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Industry Wire
56 Percent of Top Retail Searches Now Come from Mobile, Report Says
The study (PDF) found that 56 percent of visitors to the Hitwise Retail 500, a collection of the top 500 retail websites now come from smartphones or tablets. Here are some other highlights of the company’s “Mobile Search: Topics and…Read More »

A True Lead Management Framework is More Than Just a "Funnel"
Among all of the different technology options, channels, tactics and strategies, a key tool for any company seems to fade into the background noise: a Lead Management Framework. Most companies will tell me that they have defined funnel stages —…Read More »

Improving Lead Quality is Top Priority and Challenge for Marketers
Providing the sales team with high-quality leads is by far the number one priority for marketers, according to new survey results from Ascend2's "2016 State of Lead Generation." More than three-quarters of respondents (77 percent) name improving the quality of…Read More »
LeadsCon Marketplace
AdWords Express expands deeper click-to-call reporting, adds ad scheduling and more
No fluff - just the best news in paid search marketing every week. Google is adding more functionality to AdWords Express, the automated service for small and local businesses that may or may not have their own websites to run…Read More »

The Secret to B2B Lead Gen: Cut Through the Clutter - Chief Marketer
Cutting through the clutter and getting prospects' attention is a major challenge in B2B lead generation today. "Every channel is so clogged with bad marketing," says Matt Heinz, president of Heinz Marketing. "We need to break through the perception that…Read More »
In Mobile Marketing, Thinking Small Will Pay Off Big
In September 2014, Apple Pay launched as a “revolutionary” way to pay for purchases. It carried the promise of allowing us to ditch those pesky wallets cramping our skinny jeans and, well, make it easier for us to buy more…Read More »
LeadsCouncil

About LeadsCouncil: LeadsCouncil members are a group of people with a passion for the Lead Generation industry and seeing it continually improve. Our members are lead buyers, lead sellers, or service providers to the lead ecosystem. To become a member of the LeadsCouncil you should be willing to share your passion for the industry with the group. You may have a specific expertise in your area, but most importantly you have the desire to improve the lead generation space and want to participate. In fact, you probably are already thinking of ways you can help the group and the lead generation industry.

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