✓ Check Out Our Events
LeadsCon New York
August 14 & 15, 2014
The Marriott Marquis
LeadsCon Las Vegas
March 3 & 4, 2015
The Mirage Hotel & Casino
LeadsCon Marketplace Industry Wire LeadsCouncil Event Highlights
LeadsCon Marketplace
Marketplace Monitoring, Delivers Game-Changing Content Monitoring Technology for Credit Card Marketers
By Performline
First-of-its-Kind Automated Compliance Scoring Technology Monitors Multi-Card Directory Pages PerformLine, provider of the leading cloud-based marketing compliance platform for mitigating risk and ensuring brand safety, announced Marketplace Monitoring, a new scoring technology that performs content monitoring for credit card brands on... Read more… 

Sparkroom Marketing Services Announces 25% Growth in School Partner Roster
By Sparkroom
Almost 2.5 million inquiries per year managed through fully transparent Sparkroom PPI and PPC campaigns Sparkroom, the leader in higher education enrollment marketing, announces 25% growth since the start of 2014 for their Marketing Services line of business, which manages... Read more… 

Sparkroom July 2014 Newsletter
By Sparkroom
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Sparkroom Mobile Marketing Best Practices
By Sparkroom
In 2009, the Mobile Marketing Association (MMA) redefined mobile marketing as “a set of practices that enables organizations to communicate and engage with their audience in an interactive manner through and with any mobile device.” Mobile marketing is not a... Read more… 

178% sales gain - how prioritization can help you close more deals
By Velocify
Chances are your salespeople are switching between a zillion tasks each day as they strive to keep up with the pace of business. The daily cyclone of sorting through leads making calls scheduling tasks, and other stuff can take a... Read more… 
 

How Facebook is evolving into a mobile ad giant
By Editor
Facebook, the world’s No. 1 social media network, is feeling the mobile momentum. In the second quarter of 2014, mobile ad revenue made up 62 percent, or $1.66 billion, of total ad revenue at Facebook. That’s up from 41 percent, or $660 million, of total ad revenue in the second quarter of 2013. During 2014, […] Read more… 

ReviMedia’s CEO Frans Van Hulle: Taking the lead
By Editor
Call it lead generation, call it performance marketing – according to Frans Van Hulle, CEO of New York-based ReviMedia, it’s one and the same. He keenly points out that lead generation has a “pay-per” base, too, in pay-per-leads. And it’s that kind of status he’s quite happy to see. ReviMedia, which he also co-founded, is […] Read more… 

LeadsCon 2014: Mobile Panel Primer
By JT Benton
You guys!  LeadsCon East is now less than two weeks away.  If you make your living as a performance marketer, you surely know that this is a must-attend event.  This year’s no exception – I’m looking forward to being there with our industry’s thought leaders and innovators.  (The parties are pretty rad, too.) I look […] Read more… 

The Future of Customer Acquisition Intelligence
By Ross Shanken
You are at a water park. There’s a popular slide shaped like a giant cone. Each person spirals down to the bottom in a slightly different way. Some take longer than others, and some lose their nerve altogether and take the stairs down. This is the story of the consumer as he passes through the […] Read more… 
 
LeadsCouncil
LeadsCouncil members are a group of people with a passion for the Lead Generation industry and seeing it continually improve. Our members are lead buyers, lead sellers, or service providers to the lead ecosystem. To become a member of the LeadsCouncil you should be willing to share your passion for the industry with the group. You may have a specific expertise in your area, but most importantly you have the desire to improve the lead generation space and want to participate. In fact, you probably are already thinking of ways you can help the group and the lead generation industry.

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Event Highlights

Show highlights and key themes you'll see in the conference program over the 2 days of LeadsCon New York include:

  • Central Marketplaces for Distributed Leads
  • Emerging Lead Markets in Lending and Loan Consolidation
  • Customer Engagement Post-Click and Post-Call
  • Tracking Lead Generation on Mobile Devices
  • New Models for Lead Acquisition
  • And much more. View the Full Conference Program Here
  • More than 900+ Companies Attending
  • A Full Exhibit Hall
  • Catered meals, 2 incredible keynote presentations, 7 official networking opportunities, 100+ speakers and a VIP Party are all included
  • Attendees from 20+ countries
  • 64% Director level and above
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