Experience everything that’s NEW exclusively in NYC in 2014:
Effectively Managing Your Leads Portfolio with a growing mix of lead sources – Managing the mix between direct mail, email, mobile, social, call centers, web forms and more – there’s a lot of pressure on marketers, lead sellers and aggregators to know where to place their bets to maximize their ROI and their client returns
A big picture Financial leads discussion (small business lending and/or credit card leads) in addition to insurance and mortgage
The value of Social leads (marketing on Facebook) or Performance Agencies
Focal Case Studies/New Models for Lead Acquisition – Vital content marketing strategies including video and app-first approaches
Mobile/Call Marketing – A session on call marketing that examines how to reach customers today, including looking at the immediacy of targeting the right place/right time through mobile devices – what does the research show (best time to engage with mobile customers, what information to provide, best practices for design, and real-world examples)
The LeadsCouncil is an independent association, whose members are companies in the online lead generation space from buyers to sellers, technology solution providers and investment professionals. All members are united in a common goal of promoting best practices and fostering trust regardless of vertical.
Just a few of our current members:
Looking for a reputable vendors that specialize in the lead generation vertical?