The following is a guest contributed post by Priscilla de Groot, Customer and Partner Marketing Manager at Mapp Digital Way back in 2003, Juniper Research looked at how people spent their time online. The top four will come as no surprise: email, search engine searches, researching products and services, and gathering local information.
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A few of the topics covered in the report:
– Are insurance lead buyers looking to increase their budgets from 3rd party vendors in 2014?
– What lead channels provide the highest quality of leads?
– How well do buyers contact their leads?
– Is the quality of leads increasing or decreasing from year to year?
– And much more.
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