In Mobile Marketing, Thinking Small Will Pay Off Big

By LeadsConAdminAugust 18, 2016

In September 2014, Apple Pay launched as a “revolutionary” way to pay for purchases. It carried the promise of allowing us to ditch those pesky wallets cramping our skinny jeans and, well, make it easier for us to buy more skinny jeans. With almost two years in the books and 1 billion iPhones sold, only 20% of iPhone 6 users have used Apple Pay once.

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