Macy’s To Test Beacon Messages Outside App, Explore Retargeting

By LeadsConAdminMarch 30, 2016

But now, the department store giant is looking to expand beacons' reach with push notifications outside of the Macy's app – and then ahead to using them as a retargeting platform. "Right now we're beginning Continue reading Macy's To Test Beacon Messages Outside App, Explore Retargeting The post Macy's To Test Beacon Messages Outside App, Explore Retargeting appeared first on .

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