A new mechanism has emerged to help B2B buyers who are searching online for products and solutions: Ratings and reviews sites, where searchers can find out what their peers are saying about prospective products and suppliers, and compare product features head to head.
To hear more from the author, Ruth Stevens in person, be sure to join us for Connect to Convert at the Westin Boston Waterfront, September 25-27, where Ruth will be speaking on the 2020 B2B Outlook on current and future trends. Register Here!
