Tag: Data

TeePublic Follows Trends and Marketing Metrics

July 8, 2019, by LeadsConAdmin

Keeping on top of pop culture trends and online metrics are a crucial part of TeePublic's strategy to connect with...

The Importance of Creating a Single View of the Customer with Data

March 14, 2019, by LeadsConAdmin

In order to thrive in the current economic environment, businesses need to provide exceptional customer service. To do so, they...

How to Beat the Competition With Market Intelligence on Content, Positioning, and Leads

February 14, 2019, by LeadsConAdmin

If you gather information to gain a strong understanding of your competitive landscape and market environment, you can improve your...

Vermont’s Breach Notice Obligations for Data Brokers Take Effect

January 3, 2019, by Richard Newman

Vermont’s recent data broker legislation mandates that registration must take place prior to January 31, 2019. The law defines a “data...

The Data-Value Exchange: The Secret to Post GDPR Consumer Marketing

September 24, 2018, by LeadsConAdmin

  Marketers' most common fear about GDPR is their decreased ability to target consumers. GDPR raises the bar for acquiring...

Where Marketing Starts—and Soars

September 13, 2018, by aiwpadmin

By Michael Foster The technology of marketing is constantly changing. But getting your hands on leads is the first step,...

‘Connected Touch Points’ and Winning Your Consumer’s Buying Journey

August 20, 2018, by aiwpadmin

By Barry Eitel In 2011, Google theorized about a new metric for the burgeoning world of e-commerce: the Zero Moment...

Why Data-Powered Personalization Matters Today

August 16, 2018, by aiwpadmin

By Barry Eitel Personalization is now a key part of every consumer journey. Shoppers today expect all aspects of their...

Cracking the Cold Lead with Data

August 8, 2018, by aiwpadmin

By Michael Foster Cold leads are the bane of the modern marketer, and with so many new funnels for generating...

How Data Drives Better Customer Engagement

August 2, 2018, by aiwpadmin

By Michael Foster Everyone knows that data is the key to better marketing performance, but not everyone knows exactly how...

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