Tag: Marketing Technology

Digital Media Solutions Maintains Its Medal-Winning Ways

August 27, 2018, by aiwpadmin

By John Egan Customer acquisition and retention agency Digital Media Solutions, LLC—one of the sponsors at this year’s LeadsCon Connect...

Using Tech at Your Disposal to Create Customers for Life

August 23, 2018, by aiwpadmin

By Eric Schaal If most of your clients ended up being repeat customers for the long haul, how much more...

Phonexa Introduces Free Third-Party API Integrations

August 13, 2018, by aiwpadmin

By John Egan     Phonexa, a provider of technology platforms for tracking web leads and call leads, is taking on...

Why AI-Powered Chatbots Are the Future in the Next Era of Customer Service

August 3, 2018, by aiwpadmin

By Barry Eitel Between WeChat, WhatsApp, Line and Facebook Messenger, experts estimate that some 75 percent of people across the...

How to Use a CDP to Engage Customers Outside the Realm of Marketing

July 11, 2018, by LeadsConAdmin

 One of the key factors driving the growth of customer data platforms (CDP) is the increasing importance of first-party data...

How to Incorporate Conversational Marketing Into Your Lead Generation Strategy

July 3, 2018, by LeadsConAdmin

 Well, I'm pleased to inform you that it's officially happening (kind of). Chatbots have arrived, and they're taking the marketing...

Chatbots Could Be Your Secret Weapon for Lead Generation

June 28, 2018, by LeadsConAdmin

 Audiences are increasingly flocking to messenger apps as a free, fun way to have private conversations. But this doesn't mean...

Metadata and Conversica Partner to Automate AI-driven Lead Gen

June 18, 2018, by LeadsConAdmin

 The Partnership Will Automate the Marketing and Sales Development Process for B2B Companies Metadata Inc, the pioneering AI-operated demand generation...

These Tech Companies Use Video for Lead Generation (and You Can Too!)

June 11, 2018, by LeadsConAdmin

 You're a high-tech company looking to target a specific internet audience. But where are most users spending their time? If...

Google Duplex’s Gift for Gab Could be Gift for Hackers, too

May 21, 2018, by LeadsConAdmin

 When he saw Google demo the latest version of its voice assistant technology, Duplex, last week, Eric Smith was blown...

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