Digital Advertising and Marketing Strategies for Reaching the Modern Customer
September 10, 2019, by LeadsConAdmin
Consumers' changing habits are at the forefront of digital advertising and marketing trends and are driving a significant impact on...
Tag: Online Marketing
Q&A: Budreski on LTV, B2B Engagement & Proving Marketing’s Worth
August 29, 2019, by LeadsConAdmin
Chief Marketer recently chatted with Constant Contact's VP of Marketing Hannah Budreski, to get her thoughts on the challenges of...
8 Social Media Marketing Stats You Shouldn’t Ignore
June 25, 2019, by LeadsConAdmin
When it comes to social media marketing, there's a lot of misinformation, and a ton of unrealistic expectations set as...
The Beginner’s Guide to Direct-to-Consumer Marketing
April 30, 2019, by LeadsConAdmin
For instance, if you were only able to buy a mattress at Sleepys or Mattress Giant before, going direct-to-consumer means...
5 Ways to Use AI to Make Your PPC Ads More Effective
April 10, 2019, by LeadsConAdmin
Getting the most from pay-per-click (PPC) ads is a priority for nearly every marketer. No doubt, the investment you channel...
4 Steps for Evaluating the Limitations of Your Landing Page
April 8, 2019, by Norman Arvidsson
Did you set up a landing page for a campaign, but it’s not converting as expected? An under-performing campaign can...
Best B2B Digital Marketing Practices to Thrive This Year
April 1, 2019, by LeadsConAdmin
If you haven't already it's time to lock in your B2B digital marketing strategy for this year! B2B digital marketing...
2019 Trends: Martech Spending Continues to Rise
January 3, 2019, by LeadsConAdmin
The upward trend in martech spending will continue in the new year, but many companies still aren't confident they're getting...
Vermont’s Breach Notice Obligations for Data Brokers Take Effect
January 3, 2019, by Richard Newman
Vermont’s recent data broker legislation mandates that registration must take place prior to January 31, 2019. The law defines a “data...
Top Digital Marketing Strategies for Higher Education in 2019
January 2, 2019, by LeadsConAdmin
A booming economy has helped bring the nation's unemployment rate down below 4% and has made it easier than it's...
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