GDPR: What Marketers Should Know
August 14, 2019, by Jodi R. Daniels
GDPR. It’s the acronym we’ve all been hearing so much about. The General Data Protection Regulation (GDPR), is the EU’s...
Tag: Privacy
Vermont’s Breach Notice Obligations for Data Brokers Take Effect
January 3, 2019, by Richard Newman
Vermont’s recent data broker legislation mandates that registration must take place prior to January 31, 2019. The law defines a “data...
The Data-Value Exchange: The Secret to Post GDPR Consumer Marketing
September 24, 2018, by LeadsConAdmin
Marketers' most common fear about GDPR is their decreased ability to target consumers. GDPR raises the bar for acquiring...
‘Connected Touch Points’ and Winning Your Consumer’s Buying Journey
August 20, 2018, by aiwpadmin
By Barry Eitel In 2011, Google theorized about a new metric for the burgeoning world of e-commerce: the Zero Moment...
The Applicability of Vermont’s Data Broker Law to the Lead Generation Industry
August 1, 2018, by Richard Newman
There has been no shortage of blog posts since May 2018 discussing Vermont’s groundbreaking data broker disclosure and security legislation....
GDPR’s Effect On Web Forms, Events, 3rd-Party Lead Gen, Channel Partners and Sales
April 9, 2018, by LeadsConAdmin
The other week, I was asked to lead a discussion with the Houston Marketo User Group on how GDPR will...
CFPB Issues Seventh Annual FDCPA Report
March 27, 2018, by LeadsConAdmin
The CFPB has issued its seventh annual Fair Debt Collection Practices Act report covering the CFPB's and FTC's activities in...
Infutor Capitalizes on Growth in Consumer Identity Management
February 27, 2018, by aiwpadmin
by John Egan It shouldn’t come as a surprise that Oakbrook Terrace, Illinois-based Infutor saw its revenue climb 42 percent...
CFPB Seeks to Ensure Workable Data Aggregation Market That Protects Consumers
October 24, 2017, by Richard Newman
The Consumer Financial Protection Bureau has recently outlined principles for protecting consumers when they authorize third-party companies to access their...
